Privacy Policy

This Privacy Policy outlines how LuxuryGlowFireplaces (“we,” “us,” or “our”) collects, uses, and protects your personal information when you use our website luxuryglowfireplaces.com and purchase our products. We are committed to safeguarding your privacy and ensuring the security of your personal data. By using our website and/or purchasing from us, you agree to the practices described in this Privacy Policy.

1. Information We Collect

We collect several types of information from and about our users, including:

  • Personal Information: When you create an account, place an order, subscribe to our newsletter, or contact us, we may collect personal information, including your name, email address, phone number, postal address, payment information, and any other details you voluntarily provide.

  • Transaction Information: We collect information related to your purchases, including the products you buy, the purchase date, the price, and your shipping information.

  • Website Usage Information: We collect information about your interactions with our website, including your IP address, browser type, operating system, pages you visit, time spent on pages, and referring URLs. This information is collected using cookies and other tracking technologies.

  • Communication Information: We may store records of your communications with us, including emails, chat messages, and phone conversations, which helps us provide better customer service.

  • Marketing Information: With your consent, we may collect information related to your marketing preferences, which we use to personalize your experience and keep you updated on our products and promotions.

2. How We Use Your Information

We use the information we collect for the following purposes:

  • Order Fulfillment: To process your orders, ship products, and provide customer support related to your purchases.

  • Account Management: To manage your account, personalize your experience, and provide access to your order history and other account-related information.

  • Customer Service: To respond to your inquiries, resolve issues, and provide assistance related to our products and services.

  • Website Improvement: To analyze website usage data to improve our website functionality, design, and user experience.

  • Marketing Communications: With your consent, to send you promotional emails, newsletters, and information about new products and services.

  • Legal Obligations: To comply with applicable laws, regulations, and legal processes, including responding to legal requests and preventing fraud.

  • Data Analysis: To conduct statistical analysis and gain insights into customer behavior and preferences, which helps us make informed business decisions.

  • Payment Processing: To securely process payments using third-party payment gateways, ensuring the confidentiality of your financial information.

  • Personalization: To personalize your website experience by recommending products, offers, and promotions that may be relevant to your interests.

  • Research: To conduct research and surveys to better understand our customers and improve our products and services.

  • Security and Fraud Prevention: To prevent fraud, unauthorized access, and other security risks, and to maintain a secure online environment for our users.

3. How We Share Your Information

We may share your information with third parties in the following situations:

  • Service Providers: We may share your information with service providers who help us with payment processing, shipping, website hosting, data analytics, email marketing, and other essential business operations. These providers are contractually obligated to keep your information confidential and use it only for the services they provide to us.

  • Legal Compliance: We may share your information to comply with applicable laws, regulations, and legal processes, including responding to legal requests and protecting our rights and interests.

  • Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred to the acquiring entity.

  • With Your Consent: We may share your information with other third parties when you have given your explicit consent.

  • Marketing Partners: With your consent, we may share your information with marketing partners to deliver personalized advertisements and marketing communications.

  • Aggregate Data: We may share anonymized aggregate data with third parties for research, analytics, and business analysis.

  • Shipping Providers: To ship your orders, we share your shipping information with courier services, which also helps provide you with tracking updates.

4. Data Security

We implement robust security measures to protect your personal information from unauthorized access, use, or disclosure. These measures include:

  • Encryption: We use industry-standard encryption technologies to protect data during transmission and storage.

  • Firewalls and Intrusion Detection Systems: We utilize firewalls and intrusion detection systems to prevent unauthorized access to our systems.

  • Access Controls: Access to personal information is restricted to authorized employees and service providers who have a legitimate need to access it.

  • Regular Security Audits: We conduct regular security audits and assessments to ensure the effectiveness of our security measures and identify potential vulnerabilities.

  • Secure Payment Processing: We use secure payment gateways that are compliant with industry standards to protect your financial information.

  • Employee Training: Our employees receive regular training on privacy and data security practices.

  • Physical Security: Physical security measures are in place to protect our facilities and data centers.

While we take extensive measures to protect your information, no method of transmission over the internet or electronic storage is 100% secure. Therefore, we cannot guarantee absolute security.

5. Cookies and Tracking Technologies

We use cookies and other tracking technologies to collect website usage information and improve your browsing experience. Cookies are small files that are placed on your device when you visit our website. We use cookies for the following purposes:

  • Essential Cookies: These cookies are necessary for the basic operation of our website and enable core functionality such as shopping cart management and user authentication.

  • Performance Cookies: These cookies help us understand how visitors use our website, including which pages are most popular and how users navigate our site. This information helps us improve website performance.

  • Functional Cookies: These cookies enable enhanced features and personalization, such as remembering your preferences and saved items.

  • Targeting Cookies: These cookies are used to deliver targeted advertisements that are relevant to your interests based on your browsing behavior.

  • Third-Party Cookies: Our website may use third-party cookies for purposes such as analytics and advertising.

You can manage your cookie preferences through your browser settings. However, disabling certain cookies may affect your website experience.

6. Your Privacy Rights

You have certain rights regarding your personal information, including:

  • Access: You have the right to access the personal information we hold about you.

  • Correction: You have the right to correct any inaccuracies in your personal information.

  • Deletion: You have the right to request the deletion of your personal information under certain circumstances.

  • Restriction: You have the right to restrict the processing of your personal information in certain situations.

  • Objection: You have the right to object to the processing of your personal information for direct marketing purposes.

  • Data Portability: You have the right to receive a copy of your personal information in a structured, machine-readable format.

  • Withdraw Consent: You have the right to withdraw your consent to the processing of your personal information, where consent is the legal basis for processing.

To exercise these rights, please contact us at info@luxuryglowfireplaces.com. We will respond to your request within a reasonable timeframe.

7. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. The criteria used to determine our retention periods include:

  • The length of time you use our services and have an active account.

  • The need to comply with legal and regulatory obligations.

  • The need to maintain accurate business records.

  • The need to protect our legal rights and interests.

  • The need to provide ongoing customer support.

Once your personal information is no longer needed, we will securely dispose of it in accordance with our internal policies.

8. Children’s Privacy

Our website is not intended for children under the age of 13, and we do not knowingly collect personal information from children under 13. If we become aware that we have inadvertently collected personal information from a child under 13, we will take steps to delete that information as soon as possible.

9. Changes to this Privacy Policy

We reserve the right to update this Privacy Policy at any time. Any changes will be posted on our website, and your continued use of our website following these changes constitutes your acceptance of the revised Privacy Policy. We encourage you to review this policy periodically to stay informed about our privacy practices.

10. Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us at: